Wednesday, January 20, 2016

Brand Officer


1- Responsible for brand building, liaising with agencies, production of in – house promotional materials and publications, preparing press releases, organizing promotional activities.
2- Understanding market and customer.
3- Preparation of brand plan-marketing, quaterly promotional strategy-input finalization and input implementation plan.
4- Brand sales analysis and follow up for strategy implementation.
5- Keep up to date with market trends and new developments utilizing information for business improvement.
6- Accountability for Brand’s performance & working closely with sales team.
7- Formulating and implementing trade/marketing strategies.
8- Execution of trade and promotional activities.
9-
Providing market analysis information pertaining to competitor, trend and Activities.



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