Thursday, April 21, 2016

Assistant Brand Manager - Spreads-Unilever


Core Skills Required:


  • Good interpersonal skills

  • Should have strong bias for action

  • A lot of empowerment will be given in this role hence the resource has to be good at accountability and responsibility

  • Good at multitasking

Competencies:


  • Should be able to analyze retail audit and consumer panel data

  • Should have a good understanding of the media landscape of Pakistan

  • A good understanding of P&L to be able to work on pricing scenarios with commercial and at the same time work with supply chain on controlling costs

Minimum requirements


 Education: Bachelor’s Degree Required, MBA preferred


 


Experience:


At least 2 years of brand management 




  • Align cross functional teams on projects, regularly follow up with them on it

  • Should be able to analyze data and identify issues and opportunities

  • Micro manage key markets and channels and make an action plan accordingly

  • Should have a good understanding of the media scenario in Pakistan and work closely with media, outdoor and digital agencies on media plans

  • Coordinate with third parties/agencies for launches, events, activation

  • Manage the P&L of the portfolio

  • Work closely with brand development team on the strategy, innovation plan and communication calendar for the brands

  • Should be flexible to travel and do regular market visits and consumer meets inorder to stay closer to customer and consumer

Key Relationships:


The job will require constant liaison with cross functional teams. Close interaction will take place with Brand development teams, Factory, Supply Chain, R&D, Category Operations, Customer Marketing teams as well as creative and sampling agencies. The candidate should be able to successfully influence and lead concerned stake holders for the achievement of overall objectives 




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